Openrtb 2 5
Author: c | 2025-04-23
Documentation and issue tracking for the OpenRTB Project - OpenRTB/OpenRTB-API-Specification-Version-2-3-FINAL.pdf at master openrtb/OpenRTB
OpenRTB API Specification Version 2 5 FINAL
BackgroundThe bid request consists of a bid request object, a minimum of one impression object, and a few additional objects providing impression context.NoteThe information present in this topic is specific to InMobi’s implementation. For more information on the oRTB guidelines, see the Real Time Bidding Project (oRTB version 2.5).GZIP/Compressed RequestsInMobi provides comprehensive support for data compression, effectively reducing the size of transferred data. Compression functionality can be enabled for both bid requests sent by the exchange or publisher, as well as bid responses returned by the bidder. For more information, see OpenRTB API Specification Version.To indicate the transmission of a gzip-compressed bid request, set the following header:content-encoding: gzipTo request a compressed response, include the following header in your request:accept-encoding: gzipBid Request SpecificationThe following tables specify the request parameters supported by InMobi from the IAB OpenRTB API Specification Version 2.5.OBJECT: Bid Request Attribute Scope Type Description id required string Unique ID of the bid request, provided by the exchange. imp required objects array The array of Imp objects (Section 3.2.4) represents the impressions offered. At least 1 Imp object is required. We support [1 banner object] [1 video object] and [1 banner object, 1 video object] app required object Details via an App object (Section 3.2.14) about the publisher’s app. This is required as the current version supports in-app monetization only. device required object Details via a Device object (Section 3.2.18) about the user’s device to which the impression will be delivered. user recommended object Details via a User object (Section 3.2.20) about the human user of the device; the advertising audience. tmax optional integer Maximum time in milliseconds the exchange allows for bids to be received including Internet latency to avoid timeout. bcat optional string array Blocked advertiser categories using the IAB content categories. For more information, see table 5.1 of OpenRTB2.5. badv optional string array Block list of advertisers by their domains (e.g., “ford.com”). source optional object Source object (Section 3.2.2) that provides data about the inventory source regs optional object Regs object (Section 3.2.3) that specifies any industry, legal, or governmental regulations in force for this request. ext optional object Placeholder for exchange-specific extensions to OpenRTB, (if any) OBJECT: Source Parameter Scope Type Description pchain Recommended string Payment ID chain string containing embedded syntax described in the TAG Payment ID Protocol v1.0. ext.omidpn Optional string Identifier of the OM SDK integration. This is the same as the "name" parameter of the OMID Partner object. ext.omidpv Optional string Identifier of the OM SDK integration. This is the same as the "name" parameter of the OMID Partner object. ext.schain Optional object Represents the links in the supply chain as well as an indicator of whether the supply chain is complete. OBJECT: Source.ext.schain (Refer IAB specification) Parameter Scope Type Description complete Required integer Flag indicating whether the chain contains all nodes involved in the transaction leading back to the owner of the site, app, or another medium of the inventory, where 0 = no, 1 = yes. nodes Required objects array
OpenRTB 2.x - docs.triplelift.com
Here you will find example bid requests and responses for image display ads with OpenRTB 2.4.Bid Request{ "allimps": 0, "app": { "bundle": "defaultBundleId", "cat": [ "IAB7-42" ], "id": "263", "name": "bla", "publisher": { "id": "5020362", "name": "PublisherNameFromSPX" }, "storeurl": " }, "at": 2, "bcat": [ "IAB17-18", "IAB7-42", "IAB23", "IAB7-28", "IAB26", "IAB25", "IAB9-9", "IAB24" ], "device": { "connectiontype": 0, "devicetype": 4, "didmd5": "d1c553888076489a45af4b6dfb9392eb", "didsha1": "81407cd1808b59681f2da1341d8ac62dfa9293fa", "geo": { "city": "Boston", "country": "USA", "ipservice": 3, "lat": 42.360504, "lon": -71.0548, "metro": "506", "region": "MA", "type": 2, "zip": "02109" }, "h": 480, "ip": "50.255.150.200", "js": 0, "language": "en", "make": "Apple", "model": "iPhone", "os": "iOS", "osv": "4.3.2", "pxratio": 1, "ua": "Mozilla/5.0 (iPhone; U; CPU iPhone OS 4_3_2 like Mac OS X; en-us) AppleWebKit/533.17.9 (KHTML, like Gecko) Version/5.0.2 Mobile/8H7 Safari/6533.18.5", "w": 320 }, "ext": { "pchain": "07bcf65f187117b4:5020345" }, "id": "8d92ec86-da30-46a8-8792-de78d2029e28", "imp": [ { "banner": { "btype": [ 1, 3 ], "format": [ { "h": 50, "w": 320 } ], "h": 50, "mimes": [ "image/jpeg", "image/png", "image/gif" ], "pos": 0, "w": 320 }, "displaymanager": "SOMA", "ext": { "strictbannersize": 0 }, "id": "1", "instl": 0, "secure": 0, "tagid": "5020486" } ], "regs": { "coppa": 0, "ext": { "gdpr": 0 } }, "tmax": 1500, "user": { "ext": { }, "gender": "M", "yob": 1977 }}Bid Response{ "seatbid": [ { "seat": 1234, "bid": [ { "nurl": " "crid": 1234, "adomain": [ "example.com" ], "price": 5.5, "id": "1FGYhoQYtm", "adm": " "impid": "1", "cid": 1234 } ] } ], "id": "1FGYhoQYtm"}Last Modified: November 29, 2021 at 2:02 pmGitHub - prebid/openrtb: Go (Golang) OpenRTB 2.x, 3.0 /
Bass Tabs Artists: P Petty, Tom bass tabs I Wont Back Down bass tabs TOM PETTY & THE HEARTBREAKERS — "I Won't Back Down" — Bass TabCommon time(4/4)Standard tuning(EADG)INTRO:|——————————————————|——————————————————||*—2—2—2—2—————————|—————————————————*||*—————————5—5—5—5—|—————————————————*| (x2)|——————————————————|—3—3—3—3—3—3—3—3——| 1 & 2 & 3 & 4 & 1 & 2 & 3 & 4 &VERSE 1: (x2)|——————————————————|——————————————————|—————————————————||*—2—2—2—2—————————|—————————————————*|—2—2—2—2—————————||*—————————5—5—5—5—|—————————————————*|—————————5—5—5—5—||——————————————————|—3—3—3—3—3—3—3—3——|—————————————————| 1 & 2 & 3 & 4 & 1 & 2 & 3 & 4 & 1 & 2 & 3 & 4 &|—————————————————|—————————————————|—————————————————||—————————————————|—2—2—2—2—————————|—————————————————||—3—3—3—3—3—3—3—3—|—————————5—5—5—5—|—————————————————||—————————————————|—————————————————|—3—3—3—3—3—3—3—3—| 1 & 2 & 3 & 4 & 1 & 2 & 3 & 4 & 1 & 2 & 3 & 4 &VERSE 2,3 & SOLO: (x2)|——————————————————|——————————————————|—————————————————||*—2—2—2—2—————————|—————————————————*|—2—2—2—2—————————||*—————————5—5—5—5—|—————————————————*|—————————5—5—5—5—||——————————————————|—3—3—3—3—3—3—3—3——|—————————————————| 1 & 2 & 3 & 4 & 1 & 2 & 3 & 4 & 1 & 2 & 3 & 4 &|—————————————————|—————————————————|—————————————————||—————————————————|—2—2—2—2—————————|—————————————————||—3—3—3—3—3—3—3—3—|—————————5—5—5—5—|—————————————————||—————————————————|—————————————————|—3—3—3—3—3—3—3—3—| 1 & 2 & 3 & 4 & 1 & 2 & 3 & 4 & 1 & 2 & 3 & 4 &|—————————————————|———————————————||—2—2—2—2—————————|———————————————||—————————5—5—5—5—|—————————3—————||—————————————————|—3—3—3—3———3———| 1 & 2 & 3 & 4 & 1 & 2 & 3 & 4CHORUS: (x2)|——————————————————|——————————————————||*—————————————————|—————————————————*||*—3—3—3—3—3———3———|—5—5—5—5—5———5———*||————————————3———3—|———————————3———3——| 1 & 2 & 3 & 4 & 1 & 2 & 3 & 4 & (x2)|——————————————————|——————————————————||*—2—2—2—2—————————|—————————————————*||*—————————5—5—5—5—|—————————————————*| |——————————————————|—3—3—3—3—3—3—3—3——| 1 & 2 & 3 & 4 & 1 & 2 & 3 & 4 &By: Johari TaylorE—mail: [email protected]. Documentation and issue tracking for the OpenRTB Project - OpenRTB/OpenRTB-API-Specification-Version-2-3-FINAL.pdf at master openrtb/OpenRTBOpenRTB by openrtb - GitHub Pages
An array of SupplyChainNode objects in the order of the chain. In a complete supply chain, the first node represents the initial advertising system and seller ID involved in the transaction. In an incomplete supply chain, it represents the first known node. The last node represents the entity sending this bid request. ver Required string The version of supply chain specification; “1.0” OBJECT: Source.ext.schain.nodes (Supply chain Nodes) Parameter Scope Type Description asi Required String The canonical domain name of the SSP, Exchange, Header Wrapper, etc system that bidders connect to. This should be the same value as used to identify sellers in an ads.txt file if one exists. sid Required string The identifier is associated with the seller or reseller account within the advertising system. This should be limited to 64 characters only. domain Optional string The business domain name of the entity is represented by this node. hp Required integer Indicates whether this node will be involved in the flow of payment for the inventory. For the current version, it should always be “1” OBJECT: Regs Parameter Scope Type Description coppa Optional integer Flag indicating if this request is subject to the COPPA regulations established by the USA FTC, where 0 = no, 1 = yes. ext Optional object Placeholder for exchange-specific extensions to OpenRTB. ext.gdpr optional integer Indicates whether the request is subject to GDPR regulations, where 0 = No, 1 = Yes OBJECT: Imp Parameter Scope Type Description id required string A unique identifier for this impression within the context of the bid request (typically, starts with 1 and increments) banner required for banner impressions object A Banner object (Section 3.2.6); required if this impression is a banner ad opportunity video required for video impressions object A Video object (Section 3.2.7); required if this impression is a video ad opportunity displaymanager optional string Name of the ad-server / bidder / exchange / channel. If you are a 3P bidding platform or exchange, contact the InMobi Customer Success Manager for the exact string. Example: “c_biddername”, “s_partnername” Publishers who integrate directly with InMobi can ignore this field. displaymanagerver optional string The version of the ad-server / mediation (if applicable) instl optional integer 1 = the ad is interstitial or full screen, 0 = not interstitial tagid required string InMobi Placement ID should be passed in this field bidfloor optional float The minimum bid for this impression is expressed in CPM. secure optional integer Flag to indicate if the impression requires secure HTTPS URL creative assets and markup, where 0 = non-secure, 1 = secure. If omitted, the secure state is unknown, but non-secure HTTP support can be assumed. exp optional integer Advisory as to the number of seconds that may elapse between the auction and the actual impression. ext optional object Placeholder for exchange-specific extensions to OpenRTB. ext.placementid optional integer This is an InMobi-specific extension. This extension can be used as an alternative to ‘imp.tagid’. InMobi expects valid Placement IDs in ‘imp.tagid’ OR ‘imp.ext.placementid’ Either of ‘imp.tagid’ OR ‘imp.ext.placementid’OpenRTB/OpenRTBAPI.md at master leeowenowen/OpenRTB
Here you will find example bid requests and responses for Android and iOS Rich Media Ads with OpenRTB 2.5.Android ExamplesBid Request for Android{ "allimps": 0, "app": { "bundle": "defaultBundleId", "cat": [ "IAB7-42" ], "id": "52", "name": "defaultAppName", "publisher": { "id": "5020156", "name": "PublisherName" }, "storeurl": " }, "at": 2, "bcat": [ "IAB17-18", "IAB7-42", "IAB23", "IAB7-28", "IAB26", "IAB25", "IAB9-9", "IAB24" ], "device": { "connectiontype": 0, "devicetype": 4, "didmd5": "d1c553888076489a45af4b6dfb9392eb", "didsha1": "81407cd1808b59681f2da1341d8ac62dfa9293fa", "geo": { "city": "Boston", "country": "USA", "ipservice": 3, "lat": 42.360504, "lon": -71.0548, "metro": "506", "region": "MA", "type": 2, "zip": "02109" }, "h": 800, "ip": "50.255.150.200", "js": 1, "language": "en", "make": "Google", "model": "Nexus One", "os": "Android", "osv": "2.1", "pxratio": 1.5, "ua": "Mozilla/5.0 (Linux; U; Android 2.1; en-us; Nexus One Build/ERD62) AppleWebKit/530.17 (KHTML, like Gecko) Version/4.0 Mobile Safari/530.17", "w": 480 }, "id": "f9078d56-66cb-4e2a-9b22-9418b102b00a", "imp": [ { "banner": { "btype": [ 1, 2 ], "format": [ { "h": 50, "w": 320 } ], "h": 50, "mimes": [ "text/javascript", "application/javascript" ], "pos": 0, "w": 320 }, "displaymanager": "SOMA", "ext": { "strictbannersize": 0 }, "id": "1", "instl": 0, "secure": 0, "tagid": "5020252" } ], "regs": { "coppa": 0, "ext": { } }, "source": { "pchain": "07bcf65f187117b4:5020156" }, "tmax": 1499, "user": { "ext": { } }}Bid Response for Android{ "cur":"USD", "seatbid":[{ "seat":"16", "bid":[{ "price":1.1, "id":"16-2e8e019a-2451-4f00-a84e-0e4c4c36c0e6-1", "impid":"1", "nurl":" "burl":" "lurl":" "cid":"3538598", "iurl":" "adomain":["example.com"], "adid":"16_12096914", "adm":" if ('') { document.write(''); } \n\n ]]> 320 50 " }] }], "id":"BqzFJc1Ze7"}iOS ExamplesBid Request for iOS{ "allimps": 0, "app": { "bundle": "defaultBundleId", "cat": [ "IAB7-42" ], "id": "52", "name": "defaultAppName", "publisher": { "id": "5020156", "name": "PublisherName" }, "storeurl": " }, "at": 2, "bcat": [ "IAB17-18", "IAB7-42", "IAB23", "IAB7-28", "IAB26", "IAB25", "IAB9-9", "IAB24" ], "device": { "connectiontype": 0, "devicetype": 4, "didmd5": "d1c553888076489a45af4b6dfb9392eb", "didsha1": "81407cd1808b59681f2da1341d8ac62dfa9293fa", "geo": { "city": "Boston", "country": "USA", "ipservice": 3, "lat": 42.360504, "lon": -71.0548, "metro": "506", "region": "MA", "type": 2, "zip": "02109" }, "h": 480, "ip": "50.255.150.200", "js": 1, "language": "en", "make": "Apple", "model": "iPhone", "os": "iOS", "osv": "4.3.2", "pxratio": 1, "ua": "Mozilla/5.0 (iPhone; U; CPU iPhone OS 4_3_2 like Mac OS X; en-us) AppleWebKit/533.17.9 (KHTML, like Gecko) Version/5.0.2 Mobile/8H7 Safari/6533.18.5", "w": 320 }, "ext": { "udi": { "googlednt": 0, "idfatracking": 0, "imei": "357926063572502", "imeimd5": "d1c553888076489a45af4b6dfb9392eb", "imeisha1": "81407cd1808b59681f2da1341d8ac62dfa9293fa" } }, "id": "42bf6a9b-4532-4c27-b94f-caa8a9a30b87", "imp": [ { "banner": { "btype": [ 1, 2 ], "format": [ { "h": 50, "w": 320 } ], "h": 50, "mimes": [ "text/javascript", "application/javascript" ], "pos": 0, "w": 320 }, "displaymanager": "SOMA", "ext": { "strictbannersize": 0OpenRTB 3.0: A Simple Guide to OpenRTB
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(each, a “Submission”) to the OpenRTB repository, to any member of the Taxonomy and Mapping Working Group, or to the IAB Tech Lab in relation to applicable taxonomies you agree to and hereby license such Submission to the IAB Tech Lab under the Creative Commons Attribution 3.0 License and agree that such Submission may be used and made available to the public under the terms of such license. If you are a member of the IAB Tech Lab then the terms and conditions of the IPR Policy may also be applicable to your Submission, and if the IPR Policy is applicable to your Submission then the IPR Policy will control in the event of a conflict between the Creative Commons Attribution 3.0 License and the IPR Policy.DisclaimerTHE STANDARDS, THE SPECIFICATIONS, THE MEASUREMENT GUIDELINES, AND ANY OTHER MATERIALS OR SERVICES PROVIDED TO OR USED BY YOU HEREUNDER (THE “PRODUCTS AND SERVICES”) ARE PROVIDED “AS IS” AND “AS AVAILABLE,” AND IAB TECHNOLOGY LABORATORY, INC. (“TECH LAB”) MAKES NO WARRANTY WITH RESPECT TO THE SAME AND HEREBY DISCLAIMS ANY AND ALL EXPRESS, IMPLIED, OR STATUTORY WARRANTIES, INCLUDING, WITHOUT LIMITATION, ANY WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AVAILABILITY, ERROR-FREE OR UNINTERRUPTED OPERATION, AND ANY WARRANTIES ARISING FROM A COURSE OF DEALING, COURSE OF PERFORMANCE, OR USAGE OF TRADE. TO THE EXTENT THAT TECH LAB MAY NOT AS A MATTER OF APPLICABLE LAW DISCLAIM ANY IMPLIED WARRANTY, THE SCOPE AND DURATION OF SUCH WARRANTY WILL BE THE MINIMUM PERMITTED UNDER SUCH LAW. THE PRODUCTS AND SERVICES DO NOT CONSTITUTE BUSINESS OR LEGAL ADVICE. TECH LAB DOES NOT WARRANT THAT THE PRODUCTS AND SERVICES PROVIDED TO OR USED BY YOU HEREUNDER SHALL CAUSE YOU AND/OR YOUR PRODUCTS OR SERVICES TO BE IN COMPLIANCE WITH ANY APPLICABLE LAWS, REGULATIONS, OR SELF-REGULATORY FRAMEWORKS, AND YOU ARE SOLELY RESPONSIBLE FOR COMPLIANCE WITH THE SAME, INCLUDING, BUT NOT LIMITED TO, DATA PROTECTION LAWS, SUCH AS THE PERSONAL INFORMATION PROTECTION AND ELECTRONIC DOCUMENTS ACT (CANADA), THE DATA PROTECTION DIRECTIVE (EU), THE E-PRIVACY DIRECTIVE (EU), THE GENERAL DATA PROTECTION REGULATION (EU), AND THE E-PRIVACY REGULATION (EU) AS AND WHEN THEY BECOME EFFECTIVE.. Documentation and issue tracking for the OpenRTB Project - OpenRTB/OpenRTB-API-Specification-Version-2-3-FINAL.pdf at master openrtb/OpenRTB
clearafix/openrtb: OpenRTB 2.5 in scala. - GitHub
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Q E E EG|-----------------|-----------------|-----------2-------|-2-------2-------|D|-5-----5-5---4---|-2-----2-2-------|-------0-2-------2-|-------2---2-----|A|-----------5---0-|-------------2---|-0-----------------|-------------0-5-|E|-----------------|-----------0---0-|-------------------|-----------------| Q. E E E E E Q. E E E E E Q. S S Q. E Q. E E E E EG|-----------------|-----------------|-----------------|-----------4-5-4-|D|-----------------|---------2-2---2/|-7-----7-7-------|-7-----7---------|A|-------5---------|-------2-----2---|-------------7---|---------0-------|E|-3-------3-2---0-|-0---------------|-----------------|-----------------| Q. E E Q E Q. E E E E E Q. S Q Q Q. 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Q E E EG|-----------------|-----------------|---------------------|-2---------------|D|-----------------|-----------------|-------0-2-------0-2-|-------2---------|A|-------5---------|-------2-------2-|-0-0-------0-0-------|---------0-0-----|E|-3-------3-2---0-|-0-0-----0-0-----|---------------------|-------------0-2-| Q. E E Q E E E E E E. Documentation and issue tracking for the OpenRTB Project - OpenRTB/OpenRTB-API-Specification-Version-2-3-FINAL.pdf at master openrtb/OpenRTBGitHub - visavi/openrtb: OpenRTB 2.5 Specification
(25.02 Kb) Cool To Hate 1 2 3 4 5 (5.79 Kb) D.U.I. 1 2 3 4 5 (10.07 Kb) Da Hui 1 2 3 4 5 (8.47 Kb) Da Hui (2) 1 2 3 4 5 (23.59 Kb) Da Hui (3) 1 2 3 4 5 (25.36 Kb) Dammit, I Chanced Again 1 2 3 4 5 (10.51 Kb) Dammit, I Changed Again 1 2 3 4 5 (39.35 Kb) Dammit, I changed again (2) 1 2 3 4 5 (36.66 Kb) Days Go By 1 2 3 4 5 (160.60 Kb) | Added by: hazkerkg Defy You 1 2 3 4 5 (19.34 Kb) Defy You (2) 1 2 3 4 5 (28.27 Kb) Defy you (3) 1 2 3 4 5 (20.05 Kb) Defy You (4) 1 2 3 4 5 (28.27 Kb) Denial, Revisited 1 2 3 4 5 (29.68 Kb) Dirty Magic 1 2 3 4 5 (29.44 Kb) Dirty Magic (2) 1 2 3 4 5 (28.48 Kb) Dirty Magic (3) 1 2 3 4 5 (33.45 Kb) | Added by: chuykoaa Disclaimer 1 2 3 4 5 (3.93 Kb) Don't Pick It Up 1 2 3 4 5 (22.41 Kb) Elders 1 2 3 4 5 (9.90 Kb) Feelings 1 2 3 4 5 (19.84 Kb) Feelings (2) 1 2 3 4 5 (18.97 Kb) Fix You 1 2 3 4 5 (43.74 Kb) | Added by: EAsportS Genocide 1 2 3 4 5 (11.68 Kb) Genocide (2) 1 2 3 4 5 (43.33 Kb) Genocide (3) 1 2 3 4 5 (20.02 Kb) Get It Right 1 2 3 4 5 (18.92 Kb) Get It Right (2) 1 2 3 4 5 (43.82 Kb) | Added by: DeathAngeL_ Gone Away 1 2 3 4 5 (34.95 Kb) Gone Away (2) 1 2 3 4 5 (6.24 Kb) Gone Away (3) 1 2 3 4 5 (34.06 Kb) Gone Away (4) 1 2 3 4 5 (53.20 Kb) | Added by: ulia9522 Gotta Get Away 1 2 3 4 5 (22.01 Kb) Gotta Get Away (2) 1 2 3 4 5 (6.80 Kb) Gotta Get Away (3) 1 2 3 4 5 (26.69 Kb) Half-Truism 1 2 3 4 5 (9.96 Kb) Half-Truism (2) 1 2 3 4 5 (58.78 Kb) | Added by: EAsportS Hammerhead 1 2 3 4 5 (79.72 Kb) | Added by: alex66666 Hammerhead (2) 1 2 3 4 5 (77.88 Kb) | Added by: Stas Punk Hammerhead (3) 1 2 3 4 5 (112.58 Kb) | Added by: Stas Punk Hand Grenades 1 2 3 4 5 (5.24 Kb) Have You Ever 1 2 3 4 5 (33.21 Kb) Have You Ever (2) 1 2 3 4 5 (14.40 Kb) Hit That 1 2 3 4 5 (34.82 Kb) Hit That (2) 1 2 3 4 5 (25.08 Kb) Huck It 1 2 3 4 5 (23.04 Kb) Huck It (2) 1 2 3 4 5 (23.63 Kb) Hypodermic 1 2 3 4 5 (29.41 Kb) I ChooseComments
BackgroundThe bid request consists of a bid request object, a minimum of one impression object, and a few additional objects providing impression context.NoteThe information present in this topic is specific to InMobi’s implementation. For more information on the oRTB guidelines, see the Real Time Bidding Project (oRTB version 2.5).GZIP/Compressed RequestsInMobi provides comprehensive support for data compression, effectively reducing the size of transferred data. Compression functionality can be enabled for both bid requests sent by the exchange or publisher, as well as bid responses returned by the bidder. For more information, see OpenRTB API Specification Version.To indicate the transmission of a gzip-compressed bid request, set the following header:content-encoding: gzipTo request a compressed response, include the following header in your request:accept-encoding: gzipBid Request SpecificationThe following tables specify the request parameters supported by InMobi from the IAB OpenRTB API Specification Version 2.5.OBJECT: Bid Request Attribute Scope Type Description id required string Unique ID of the bid request, provided by the exchange. imp required objects array The array of Imp objects (Section 3.2.4) represents the impressions offered. At least 1 Imp object is required. We support [1 banner object] [1 video object] and [1 banner object, 1 video object] app required object Details via an App object (Section 3.2.14) about the publisher’s app. This is required as the current version supports in-app monetization only. device required object Details via a Device object (Section 3.2.18) about the user’s device to which the impression will be delivered. user recommended object Details via a User object (Section 3.2.20) about the human user of the device; the advertising audience. tmax optional integer Maximum time in milliseconds the exchange allows for bids to be received including Internet latency to avoid timeout. bcat optional string array Blocked advertiser categories using the IAB content categories. For more information, see table 5.1 of OpenRTB2.5. badv optional string array Block list of advertisers by their domains (e.g., “ford.com”). source optional object Source object (Section 3.2.2) that provides data about the inventory source regs optional object Regs object (Section 3.2.3) that specifies any industry, legal, or governmental regulations in force for this request. ext optional object Placeholder for exchange-specific extensions to OpenRTB, (if any) OBJECT: Source Parameter Scope Type Description pchain Recommended string Payment ID chain string containing embedded syntax described in the TAG Payment ID Protocol v1.0. ext.omidpn Optional string Identifier of the OM SDK integration. This is the same as the "name" parameter of the OMID Partner object. ext.omidpv Optional string Identifier of the OM SDK integration. This is the same as the "name" parameter of the OMID Partner object. ext.schain Optional object Represents the links in the supply chain as well as an indicator of whether the supply chain is complete. OBJECT: Source.ext.schain (Refer IAB specification) Parameter Scope Type Description complete Required integer Flag indicating whether the chain contains all nodes involved in the transaction leading back to the owner of the site, app, or another medium of the inventory, where 0 = no, 1 = yes. nodes Required objects array
2025-03-31Here you will find example bid requests and responses for image display ads with OpenRTB 2.4.Bid Request{ "allimps": 0, "app": { "bundle": "defaultBundleId", "cat": [ "IAB7-42" ], "id": "263", "name": "bla", "publisher": { "id": "5020362", "name": "PublisherNameFromSPX" }, "storeurl": " }, "at": 2, "bcat": [ "IAB17-18", "IAB7-42", "IAB23", "IAB7-28", "IAB26", "IAB25", "IAB9-9", "IAB24" ], "device": { "connectiontype": 0, "devicetype": 4, "didmd5": "d1c553888076489a45af4b6dfb9392eb", "didsha1": "81407cd1808b59681f2da1341d8ac62dfa9293fa", "geo": { "city": "Boston", "country": "USA", "ipservice": 3, "lat": 42.360504, "lon": -71.0548, "metro": "506", "region": "MA", "type": 2, "zip": "02109" }, "h": 480, "ip": "50.255.150.200", "js": 0, "language": "en", "make": "Apple", "model": "iPhone", "os": "iOS", "osv": "4.3.2", "pxratio": 1, "ua": "Mozilla/5.0 (iPhone; U; CPU iPhone OS 4_3_2 like Mac OS X; en-us) AppleWebKit/533.17.9 (KHTML, like Gecko) Version/5.0.2 Mobile/8H7 Safari/6533.18.5", "w": 320 }, "ext": { "pchain": "07bcf65f187117b4:5020345" }, "id": "8d92ec86-da30-46a8-8792-de78d2029e28", "imp": [ { "banner": { "btype": [ 1, 3 ], "format": [ { "h": 50, "w": 320 } ], "h": 50, "mimes": [ "image/jpeg", "image/png", "image/gif" ], "pos": 0, "w": 320 }, "displaymanager": "SOMA", "ext": { "strictbannersize": 0 }, "id": "1", "instl": 0, "secure": 0, "tagid": "5020486" } ], "regs": { "coppa": 0, "ext": { "gdpr": 0 } }, "tmax": 1500, "user": { "ext": { }, "gender": "M", "yob": 1977 }}Bid Response{ "seatbid": [ { "seat": 1234, "bid": [ { "nurl": " "crid": 1234, "adomain": [ "example.com" ], "price": 5.5, "id": "1FGYhoQYtm", "adm": " "impid": "1", "cid": 1234 } ] } ], "id": "1FGYhoQYtm"}Last Modified: November 29, 2021 at 2:02 pm
2025-04-19An array of SupplyChainNode objects in the order of the chain. In a complete supply chain, the first node represents the initial advertising system and seller ID involved in the transaction. In an incomplete supply chain, it represents the first known node. The last node represents the entity sending this bid request. ver Required string The version of supply chain specification; “1.0” OBJECT: Source.ext.schain.nodes (Supply chain Nodes) Parameter Scope Type Description asi Required String The canonical domain name of the SSP, Exchange, Header Wrapper, etc system that bidders connect to. This should be the same value as used to identify sellers in an ads.txt file if one exists. sid Required string The identifier is associated with the seller or reseller account within the advertising system. This should be limited to 64 characters only. domain Optional string The business domain name of the entity is represented by this node. hp Required integer Indicates whether this node will be involved in the flow of payment for the inventory. For the current version, it should always be “1” OBJECT: Regs Parameter Scope Type Description coppa Optional integer Flag indicating if this request is subject to the COPPA regulations established by the USA FTC, where 0 = no, 1 = yes. ext Optional object Placeholder for exchange-specific extensions to OpenRTB. ext.gdpr optional integer Indicates whether the request is subject to GDPR regulations, where 0 = No, 1 = Yes OBJECT: Imp Parameter Scope Type Description id required string A unique identifier for this impression within the context of the bid request (typically, starts with 1 and increments) banner required for banner impressions object A Banner object (Section 3.2.6); required if this impression is a banner ad opportunity video required for video impressions object A Video object (Section 3.2.7); required if this impression is a video ad opportunity displaymanager optional string Name of the ad-server / bidder / exchange / channel. If you are a 3P bidding platform or exchange, contact the InMobi Customer Success Manager for the exact string. Example: “c_biddername”, “s_partnername” Publishers who integrate directly with InMobi can ignore this field. displaymanagerver optional string The version of the ad-server / mediation (if applicable) instl optional integer 1 = the ad is interstitial or full screen, 0 = not interstitial tagid required string InMobi Placement ID should be passed in this field bidfloor optional float The minimum bid for this impression is expressed in CPM. secure optional integer Flag to indicate if the impression requires secure HTTPS URL creative assets and markup, where 0 = non-secure, 1 = secure. If omitted, the secure state is unknown, but non-secure HTTP support can be assumed. exp optional integer Advisory as to the number of seconds that may elapse between the auction and the actual impression. ext optional object Placeholder for exchange-specific extensions to OpenRTB. ext.placementid optional integer This is an InMobi-specific extension. This extension can be used as an alternative to ‘imp.tagid’. InMobi expects valid Placement IDs in ‘imp.tagid’ OR ‘imp.ext.placementid’ Either of ‘imp.tagid’ OR ‘imp.ext.placementid’
2025-04-09Here you will find example bid requests and responses for Android and iOS Rich Media Ads with OpenRTB 2.5.Android ExamplesBid Request for Android{ "allimps": 0, "app": { "bundle": "defaultBundleId", "cat": [ "IAB7-42" ], "id": "52", "name": "defaultAppName", "publisher": { "id": "5020156", "name": "PublisherName" }, "storeurl": " }, "at": 2, "bcat": [ "IAB17-18", "IAB7-42", "IAB23", "IAB7-28", "IAB26", "IAB25", "IAB9-9", "IAB24" ], "device": { "connectiontype": 0, "devicetype": 4, "didmd5": "d1c553888076489a45af4b6dfb9392eb", "didsha1": "81407cd1808b59681f2da1341d8ac62dfa9293fa", "geo": { "city": "Boston", "country": "USA", "ipservice": 3, "lat": 42.360504, "lon": -71.0548, "metro": "506", "region": "MA", "type": 2, "zip": "02109" }, "h": 800, "ip": "50.255.150.200", "js": 1, "language": "en", "make": "Google", "model": "Nexus One", "os": "Android", "osv": "2.1", "pxratio": 1.5, "ua": "Mozilla/5.0 (Linux; U; Android 2.1; en-us; Nexus One Build/ERD62) AppleWebKit/530.17 (KHTML, like Gecko) Version/4.0 Mobile Safari/530.17", "w": 480 }, "id": "f9078d56-66cb-4e2a-9b22-9418b102b00a", "imp": [ { "banner": { "btype": [ 1, 2 ], "format": [ { "h": 50, "w": 320 } ], "h": 50, "mimes": [ "text/javascript", "application/javascript" ], "pos": 0, "w": 320 }, "displaymanager": "SOMA", "ext": { "strictbannersize": 0 }, "id": "1", "instl": 0, "secure": 0, "tagid": "5020252" } ], "regs": { "coppa": 0, "ext": { } }, "source": { "pchain": "07bcf65f187117b4:5020156" }, "tmax": 1499, "user": { "ext": { } }}Bid Response for Android{ "cur":"USD", "seatbid":[{ "seat":"16", "bid":[{ "price":1.1, "id":"16-2e8e019a-2451-4f00-a84e-0e4c4c36c0e6-1", "impid":"1", "nurl":" "burl":" "lurl":" "cid":"3538598", "iurl":" "adomain":["example.com"], "adid":"16_12096914", "adm":" if ('') { document.write(''); } \n\n ]]> 320 50 " }] }], "id":"BqzFJc1Ze7"}iOS ExamplesBid Request for iOS{ "allimps": 0, "app": { "bundle": "defaultBundleId", "cat": [ "IAB7-42" ], "id": "52", "name": "defaultAppName", "publisher": { "id": "5020156", "name": "PublisherName" }, "storeurl": " }, "at": 2, "bcat": [ "IAB17-18", "IAB7-42", "IAB23", "IAB7-28", "IAB26", "IAB25", "IAB9-9", "IAB24" ], "device": { "connectiontype": 0, "devicetype": 4, "didmd5": "d1c553888076489a45af4b6dfb9392eb", "didsha1": "81407cd1808b59681f2da1341d8ac62dfa9293fa", "geo": { "city": "Boston", "country": "USA", "ipservice": 3, "lat": 42.360504, "lon": -71.0548, "metro": "506", "region": "MA", "type": 2, "zip": "02109" }, "h": 480, "ip": "50.255.150.200", "js": 1, "language": "en", "make": "Apple", "model": "iPhone", "os": "iOS", "osv": "4.3.2", "pxratio": 1, "ua": "Mozilla/5.0 (iPhone; U; CPU iPhone OS 4_3_2 like Mac OS X; en-us) AppleWebKit/533.17.9 (KHTML, like Gecko) Version/5.0.2 Mobile/8H7 Safari/6533.18.5", "w": 320 }, "ext": { "udi": { "googlednt": 0, "idfatracking": 0, "imei": "357926063572502", "imeimd5": "d1c553888076489a45af4b6dfb9392eb", "imeisha1": "81407cd1808b59681f2da1341d8ac62dfa9293fa" } }, "id": "42bf6a9b-4532-4c27-b94f-caa8a9a30b87", "imp": [ { "banner": { "btype": [ 1, 2 ], "format": [ { "h": 50, "w": 320 } ], "h": 50, "mimes": [ "text/javascript", "application/javascript" ], "pos": 0, "w": 320 }, "displaymanager": "SOMA", "ext": { "strictbannersize": 0
2025-04-16(each, a “Submission”) to the OpenRTB repository, to any member of the Taxonomy and Mapping Working Group, or to the IAB Tech Lab in relation to applicable taxonomies you agree to and hereby license such Submission to the IAB Tech Lab under the Creative Commons Attribution 3.0 License and agree that such Submission may be used and made available to the public under the terms of such license. If you are a member of the IAB Tech Lab then the terms and conditions of the IPR Policy may also be applicable to your Submission, and if the IPR Policy is applicable to your Submission then the IPR Policy will control in the event of a conflict between the Creative Commons Attribution 3.0 License and the IPR Policy.DisclaimerTHE STANDARDS, THE SPECIFICATIONS, THE MEASUREMENT GUIDELINES, AND ANY OTHER MATERIALS OR SERVICES PROVIDED TO OR USED BY YOU HEREUNDER (THE “PRODUCTS AND SERVICES”) ARE PROVIDED “AS IS” AND “AS AVAILABLE,” AND IAB TECHNOLOGY LABORATORY, INC. (“TECH LAB”) MAKES NO WARRANTY WITH RESPECT TO THE SAME AND HEREBY DISCLAIMS ANY AND ALL EXPRESS, IMPLIED, OR STATUTORY WARRANTIES, INCLUDING, WITHOUT LIMITATION, ANY WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AVAILABILITY, ERROR-FREE OR UNINTERRUPTED OPERATION, AND ANY WARRANTIES ARISING FROM A COURSE OF DEALING, COURSE OF PERFORMANCE, OR USAGE OF TRADE. TO THE EXTENT THAT TECH LAB MAY NOT AS A MATTER OF APPLICABLE LAW DISCLAIM ANY IMPLIED WARRANTY, THE SCOPE AND DURATION OF SUCH WARRANTY WILL BE THE MINIMUM PERMITTED UNDER SUCH LAW. THE PRODUCTS AND SERVICES DO NOT CONSTITUTE BUSINESS OR LEGAL ADVICE. TECH LAB DOES NOT WARRANT THAT THE PRODUCTS AND SERVICES PROVIDED TO OR USED BY YOU HEREUNDER SHALL CAUSE YOU AND/OR YOUR PRODUCTS OR SERVICES TO BE IN COMPLIANCE WITH ANY APPLICABLE LAWS, REGULATIONS, OR SELF-REGULATORY FRAMEWORKS, AND YOU ARE SOLELY RESPONSIBLE FOR COMPLIANCE WITH THE SAME, INCLUDING, BUT NOT LIMITED TO, DATA PROTECTION LAWS, SUCH AS THE PERSONAL INFORMATION PROTECTION AND ELECTRONIC DOCUMENTS ACT (CANADA), THE DATA PROTECTION DIRECTIVE (EU), THE E-PRIVACY DIRECTIVE (EU), THE GENERAL DATA PROTECTION REGULATION (EU), AND THE E-PRIVACY REGULATION (EU) AS AND WHEN THEY BECOME EFFECTIVE.
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